Tuesday, August 30, 2016

Ice cream: Italians are the biggest consumers

Ice cream: Italians are the biggest consumers @ vito donatiello blog

Italians are ice cream biggest consumers, each year eat 12 kg per capita, plus 4 kg of industrial productions. In 2015 sales were up 8%.

Tuesday, August 16, 2016

What (American) consumers want to eat and drink?

Very interesting report on consumers preferences and habits

Pizza:

  • 75% of consumers eat pizza twice a month or more often
  • Women are more likely to order vegetable toppings; men are more likely to order meat toppings
  • Top 3 pizza toppings: sausage 54%, mushroom 51%, extra cheese 45%

Snacks:

  • 3 in 4 consumers’ snack at least once a day
  • Forget midnight snacks, mid-afternoon is prime snacking time

Beverage:

  • 80% of customers at coffee shops purchased only a drink on their recent visit (no food)
  • Grown-ups’s night out: when drinking away from home, consumers say they are most likely to order these adult beverages: 76% beer, 73% cocktail and mixed drink, 65% wine, 42% straight hard liqueur

Sandwich:

  • 3 sandwiches consumers eat per week as average
  • 46% of sandwiches eaten are purchased away from home
  • 3 out of 5 sandwiches are ordered to go
  • Top 3 most ordered meat: chicken breast 47%, bacon 42%, ham 36%

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